I labor for a big cannabis supplier with retail outlets in several major states, however it’s our task to market the modern products, after 3 quarters of failing sales, I thought it was time to talk with a marketing as well as consulting supplier about our store.
Across the board, sales were decreasing as well as I could not figure out what both of us were doing wrong.
I spoke with a team of cannabis marketing consultants as well as each of them gave similar advice! They felt the packing needed to be updated. The old purple as well as brown colors didn’t reflect the modern as well as hip vibe cannabis was creating. All of our beach house store products looked drab as well as dull in their opinion. I didn’t necessarily agree, however both of us hired the consulting supplier to deliver us their best advice. It would have been truly deranged not to take the advice. It cost several hundred thoUnited Statesnd dollars to change all of our graphics as well as logos. The products as well as the presentation were much different, as well as buyers seemed to enjoy the modern items, then both of us also offer a free product see.with every purchase, another advertising promotion that the consultant suggested would boost sales. I’m ecstatic that both of us made some swings. The first quarter sales this year were fifteen percent higher as well as that is a direct reflection of the modern advertising as well as specials. The consulting supplier charged a immense fee for their services, however they came up with results that are absolutely easy to see… Sales are up across the board as well as it isn’tjust our store that has seen the increase in business.